New metrics have revealed the growing penetration of the DivX Certification into the global mobile video market with over 60 mobile phones from multiple manufacturers supporting the standard including 15% of all recently launched Android devices.

DivX technology is designed to support high-quality digital video experiences on any kind of device, regardless of connectivity or manufacturer. To date over 250 million DivX devices have shipped into the market worldwide, ranging from Blu-ray players to gaming consoles, digital televisions as well as a wide variety of other consumer electronic devices.

All DivX Certified devices support the secure playback of major Hollywood titles from studios including Warner Bros., Paramount, Sony Pictures, Starz Entertainment and Lionsgate. Multiple online sites distributing Hollywood content in the DivX format including CinemaNow (United States), Film Fresh (United States), Warner Video Live (France), FilmOn (UK), Play4Film (Worldwide), INA (France), Channel Films (UK), Clic Movies (France, Belgium); Tai Seng (United States, Canada) and L'Harmattan TV (Worldwide).

DivX Certified phones are all tested to guarantee high-quality DivX video playback. Users can also store up to 10 DVD quality movies on their phone with 8GB of internal memory or a removable card, and watch their collection of movies anywhere they choose with no conversion necessary. Those who own phones with a TV-Out feature can playback video content from their phone directly on a TV.
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The standard's makers now claim strong traction from both consumers and partners in the mobile phone market since the official launch of the DivX certification program in August 2007.

The DivX Certified phones encompass products from manufacturers such as LG and Samsung and in addition to Android support Windows Mobile, Symbian and Linux operating systems. In 2009 41 devices alone achieved certification.

In addition to the new metrics, DivX has also announced a new licensing agreement with consumer electronics manufacturer Pantech, as well as an expanded relationship with Qualcomm to certify the new Snapdragon IC platform which will inevitably see use in mobile video applications. Agreements are in also place with other mobile IC companies including Renesas, MtekVision, ST Ericsson, Broadcom, and Freescale.

"The explosion of video capability on mobile phones clearly illustrates that consumers are seeking out new devices that will allow them to easily move and share the video content they care about across all the screens in their lifestyle," explained Kevin Hell, CEO of DivX, Inc. "We believe that mobile devices will play an incredibly important role in the future of video distribution and consumption, and we're pleased that multiple manufacturers recognize the importance of the DivX brand in providing their consumers a seamless, high-quality video experience."